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BAIC SA recently unveiled their newest model, the all-new B40 PLUS 8AT, in an exclusive media event that offered journalists a firsthand look at the vehicle's impressive capabilities. A Unique Media Experience The day began with a tour of the BAIC SA plant in Gqeberha, where journalists gained insight into the meticulous manufacturing process and BAIC's unwavering commitment to quality and customer service. This was followed by an in-depth session with the company's executives, who shared their vision for the future and introduced upcoming vehicle models. Pushing the Limits: The B40 PLUS 8AT Test Drive The highlight of the event was undoubtedly the test drive of the B40 PLUS 8AT. Journalists took the vehicle on a challenging off-road trail, experiencing firsthand its robust performance and handling. The B40 PLUS 8AT navigated various 4x4 roads with ease, showcasing its superior suspension and power. The thrilling off-road adventure left a lasting impression, with many participants praising the vehicle's capabilities and overall performance. Customer-Focused Innovation BAIC's dedication to customer satisfaction was a focal point of the event. The company's approach to after-sales support and long-term customer relationships was emphasized, highlighting BAIC SA's commitment to providing a top-notch ownership experience. Competitive Pricing With a starting price of R574,500, the BAIC B40 PLUS 8AT offers exceptional value for money. This pricing strategy reflects BAIC SA's mission to make high-quality vehicles accessible to a broader audience. The competitive pricing, coupled with attractive warranty offerings, positions BAIC SA as a formidable player in the South African automotive market. A Memorable Conclusion The event concluded with a Safari 4x4 trail, followed by a dinner and the presentation of beautiful safari-themed gifts. This fitting end to an exhilarating day left the media with a newfound appreciation for BAIC SA and its innovative approach to automotive excellence. The BAIC B40 PLUS 8AT is poised to make waves in the market, combining affordability with outstanding performance. As BAIC SA continues to innovate and prioritize customer satisfaction, the future looks promising for this dynamic automotive brand.